Nearly 750,000 copies have sold to date and with sales growing year after year
Color vision is not fully developed in newborns, meaning many babies have trouble distinguishing colors. Instead, babies' eyes are attracted to borders, high-contrast patterns, and black-and-white shapes, so this book is the perfect way to introduce little ones to the world.
Because black-and-white art allows babies to see the pages better, they love to look at high-contrast books-and this book is a surefire way to grab the attention of little ones